header (Kopie) [ID: 9192]

Attractive labelling

MULTIVAC Full Wrap Labelling

The features of full-wrap labelling, an innovative type of wrap-around labelling, are a high level of automation, maximum labelling accuracy, and a wide range of label shapes and materials. Full-wrap labelling can be used on many different types and shapes of pack.

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Maximum pack attractiveness with Full Wrap labelling

Full wrap labels offer a broad range of competitive advantages in comparison to other labelling solutions. In addition to their function as an information medium, they are increasingly becoming an important design element of retail packs. This way, they help the brand owners to increase the differentiation of the product at the Point of Sale and to offer further value to the consumer.

 

 

MultiFresh™ packs with full-wrap labelling increase the attractiveness at the point of sale

With its deep, clear and cold fjords, Norway is a paradise for salmon and salmon farms alike. Best conditions therefore for Seafood Farmers of Norway AS, which was founded in 1986, and its parent company the HOFSETH Group, which processes the freshly caught fish and exports most of it abroad. In order to increase the attractiveness of the fish products at the point of sale, the company in Valderøy recently invested in a thermoforming packaging machine for producing high-quality vacuum skin packs and in a labelling solution for the D labelling of the packs.